Ajinomoto to be platinum sponsor for 2017 SEA Games & ASEAN Para Games

Last update: 14:30 | 17/02/2017

VietNamNet Bridge – Ajinomoto Company is the first Japanese firm to become the platinum sponsor of the two largest sports events in Southeast Asia – the SEA Games and ASEAN Para Games - this year.

Ajinomoto representative at the signing ceremony to become the platinum sponsor of the 29th SEA Games and 9th ASEAN Paragames.

This year the two events, which attract more than 600 million viewers, will be hosted by Malaysia, with the participation of 11 nations, including: Vietnam, Thailand, Indonesia, the Philippines, Malaysia, Brunei, Cambodia, Laos, Myanmar, Singapore and East Timor. 
Particularly, the 29th SEA Games will take place from August 19th through August 31th, 2017, and the 9th ASEAN Para Games will be from September 17th through September 23rd, 2017. Most of the activities will be held in Kuala Lumpur.

As a platinum sponsor – the highest rank - Ajinomoto Co., the parent company of Ajinomoto Vietnam Co., Ltd., will provide products like seasonings, soups, coffee... depending on the cuisine of each country to athletes. Moreover, Amino VITAL® – amino acid based products - will also be supplied to athletes. These products aid in conditioning during extreme workouts, providing substantial muscle-building properties as a typical protein supplement and helping replenish energy during endurance sports.


Ajinomoto representative at the signing ceremony to become the platinum sponsor of the 29th SEA Games and 9th ASEAN Paragames.

Since 2003, Ajinomoto Co. has been working on the Victory Project® (a project that supports activities including sports nutritional guidance and amino acid conditioning for elite athletes at international tournaments) to support elite athletes in Japan through the free provision of the Ajinomoto Group’s products and nutritional support through Kachimeshi® program (Kachimeshi means ‘winning meals’ in Japanese) - Ajinomoto Co.'s sports nutrition meal program for building a winning physique.

As the first Japanese firm to become an official sponsor for these events, Ajinomoto Co. will provide various supports through its subsidiaries in the ASEAN region. 
Ajinomoto Co. has established business bases in Southeast Asian countries including Vietnam, Malaysia, Thailand, Indonesia, the Philippines, and Singapore and developed consumer food business in those countries for many years, thus maintaining a close connection with the local food culture. Ajinomoto Co. will expand its support in the field of sports in order to further contribute to advances in “food” and “health” for general public as well as athletes in each country.

The five dishes in the "winning meals" (Kachimeshi) program which consist of all necessary nutritions for human health.

Ajinomoto Co. is a global manufacturer of high-quality seasonings, processed foods, beverages, amino acids, pharmaceuticals and specialty chemicals. For many decades Ajinomoto Co. has contributed to food culture and human health through wide-ranging application of amino acid technologies. Today, the company is becoming increasingly involved with solutions for improved food resources, human health and global sustainability. 

In Vietnam, Ajinomoto Co. established Ajinomoto Vietnam in 1991. Since its establishment, Ajinomoto Vietnam follows the mission of contributing to the further growth of Vietnam, the happiness and good health of people in Vietnam through food culture and food resources development. 

The official logo of the upcoming SEA Games and Para Games in Malaysia.

The company specializes in “Delicious No.1” seasoning, food and beverage products. Besides, with its “specialty” in food and health, Ajinomoto Vietnam is now taking initiatives in ASV (Ajinomoto Group Creating Shared Value). ASV represents Ajinomoto Vietnam’s unchanging commitment to the creation of economic value and growth by contributing to the resolution of social issues, to create value together with society and local communities. 

The company is helping improve nutrition status for healthy living, develop food resources in agriculture sector and become model citizen saving energy and natural resources. Noticeably, Ajinomoto Vietnam, with its School Meal Project collaborating with education and nutrition authorities, is performing responsibility to the society through education field, aims to improve the state of health among children and enhance their awareness of nutrition through school meals provided at primary schools, since then improves nutrition and health for the next generation of people who will prop up the future of Vietnam.


Ajinomoto to be platinum sponsor for 2017 SEA Games ASEAN Para Games, Sports news, football, Vietnam sports, vietnamnet bridge, english news, Vietnam news, news Vietnam, vietnamnet news, Vietnam net news, Vietnam latest news, vn news, Vietnam